We all know how many messages – explicit and implicit – we receive urging us to Buy.Buy.Buy.
Only active questioning and resistance can prevent us from being mindlessly sucked in.
Here are 3 vital questions worth asking before buying.
1. Am I buying this because I think it will improve my life?
If yes, unpack this belief at least briefly, before walking up to the till.
- How will it improve my life?
- How much will it improve my life – enough to justify the cost?
- How long will it improve my life?
2. Am I buying this because I think I may need it “someday”?
In this instance, it might be worth a quick review: Do I often buy things thinking I may need it? If so, have most of those purchases indeed proven to be useful, or are they collecting dust? When do I think that “someday” will occur, and until then, will I feel good about this purchase? In light of your answer (either way), do you still wish to make this purchase?
3. Am I buying this primarily because it’s on sale?
If yes, think of at least 5 other uses for that same amount of money. Now, would you still prefer to make the purchase (in which case, go for it), or would you prefer to use the funds for other things?